This is an excellent example of converting a shortcoming into an opportunity. Airtel has come up with the idea of opennetwork, splashed across leading dailies.
The customer can report a weak connectivity issue and based on aggregate data, the Telecom provider will set up a new tower to cater to the demand for that area.
This law of supply and demand already existed , however, now the live data makes life easier with the advent of data intelligence and smart phone endpoints.

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